Kayleigh O’Donovan got her big break running Chloe Sims’ real life salon in reality show The Only Way Is Essex
When I was growing up my mum had a mobile beauty therapist visit the house and I would watch her and copy what she was doing,” says Kayleigh. “I love the idea that makeup can make someone feel better.”
The 27-year-old is the manager of Chloe’s Beauty Bar in Brentwood, which is owned by The Only Way is Essex star Chloe Simms.
Kayleigh left St Martha’s Senior Convent School in Barnet, and went on to study at the Ray Cochrane Beauty School and Academy of Freeland makeup to gain her professional qualifications. Since gaining her CIDESCO Beauty Therapy Diploma & Total Pro Make Up Qualification her career has gone from strength to strength having worked freelance.
“I have worked with London Fashion Week, Clarins and Whittlebury Hall Spa. Since joining Chloes Beauty Bar I have had the opportunity to work on many of the cast and Essex based celebrity’s including Chloe Sims, Gemma Collins, Jamie Winstone and Jodie Marsh.
“I had been working freelance and with my family’s company for five years (Kayleigh is the daughter of Caroline O’Donovan, of O’Donovan Waste Disposal) and began to miss the salon environment.
“I was scrolling through Twitter one day and Chloe’s were looking for a manager, so I applied and within 3 weeks I was running the salon!”
And was she a fan of TOWIE before joining the salon?
“I wouldn’t say I was a massive fan but I always loved seeing how the cast members evolve.
“I love how Chloe’s style has developed and that’s what I enjoy about it.
“The following TOWIE has is huge and I had underestimated just how big it was until I began working at Chloe’s.
“We’ve had people visit from Australia & America, weekly we have Hen Parties from Ireland and Scotland.
“I think it’s amazing this show that was once branded a joke, has this huge fan base, the cast members shops dominate the high street and have turned what was once a sleepy high street into a full on tourist attraction and it continues grow.”
Kayleigh is now due to depart the salon, having achieved her dream of making her own brand, where Chloe is actually her business partner.
“I am sad to leave but I will still be heavily involved with Chloe Sims as she will now be becoming a business partner and have always said if they need me for any future events I’ll happily be there.
“It just feels like the right time, I’ve been there for the first year and half of the business’ growth.
“As it naturally found its feet the demand for hair treatments became higher, and that’s not really my passion, so I’m going out freelancing and have my new brand coming up, which is great.
“I’ve loved helping develop the business into a successful company. I recently organised the launch of Chloe YouTube page, which I work closely with her on, and the event was hugely successful and was a really fun night, and the position has given me amazing opportunities and I’ve made some great friends.
“I’ve developed a great working relationship with Chloe, and we are collaborating on a few items in the line so it’s all very exciting and I’ll be sure to let The Irish World know first! She’s got a great sense of humour and is really fun to be around. “It has always been a dream of mine to launch my own range.
“When I was speaking to Chloe she expressed she would love to do the same. So we are still in the development but will hopefully launch at the end of January. “It’s exciting, but hard work and will be launched via my instagram soon.”
How does Kayleigh feel her background has helped her move into the business side of the beauty industry, with her mum Caroline and aunt Jacqueline so prominent? “I’m extremely fortunate to have been exposed to business from a very young age.
“The older generation of my family have created this hugely successful business in their field, having watched it grow I can see that comes from pure hard work and determination.
“That’s something that my mum and my aunty have ensured has been instilled into us growing up.
“At present I’m the only one of the next generation who has gone a different path so I’ve got a lot to live up to! And what are her plans for the future?
“In the next five years I’d like to be running a successful beauty line, and be in the process of developing my first store.
“I’ve always had a strong affiliation with my Irish heritage and I always feel Irish women look super glam so I feel my first store will be over in Ireland.”
Kayleigh Faith O’Donovan
Available for Freelance Make up in London, Essex & The Home Counties
Facebook: Kayleigh Faith Make Up
Chloes Beauty Bar 115 High Street Brentwood CM14 4RX
Favourite beauty product
For cleansing my ‘go-to’ product is Garnier Micellar Cleansing Water which is great for removing all make up traces and really cleanses the skin. My favourite skin clearing product is Glamglow Supermud. This stuff is amazing! It clears blocked pores and you can actually see it working.
My favourite make up brands are MAC, and my current favourite brush brand is an Irish brand called Nima Brush. They are incredible really good value for money and I’ve used them so much with zero shedding.
Biggest tip for healthy skin
I truly believe caring for your skin does start from within so my most important tip is drinking plenty of water. There’s no point putting an expensive skin care routine on religiously if what you are consuming is counteracting it.
Christmas beauty tip
If you are looking for instant hit of glamour don a red lipstick and you are party ready. My favourite is MAC Lady Danger.
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